Hello there! 👋

I'm Simran Kaur, working as a Senior Product Designer based in London with an extensive background spanning over 7 years in crafting user-centric designs across the UK, Japan, and India.

My design approach centers around creating seamless, end-to-end digital user experiences driven by insightful design thinking, a fusion of data-driven decision-making, and unwavering commitment to user empathy, which empowers us to prioritize user needs continuously.

I firmly believe in the transformative power of cohesive teams in crafting exceptional products. I thrive on fostering collaboration, effective communication, and a culture of perpetual learning and knowledge sharing. I love organizing workshops for ideation, team-building and strategies. Operating in the fast-paced agility of product and engineering environments energize me.

Beyond my professional endeavors, I'm deeply involved in pro bono design initiatives, hosting UX talk series, starting a design blog, and co-founding the Rakuten Product Community to unite product enthusiasts and exchange insights. I'm also an active speaker in design meetups and conferences.

Beyond design, I'm a weightlifting enthusiast, chasing the sweet burn of muscle soreness. And my heart? Well, it belongs to travel and food – I'm always ready for new adventures!

Reach out to me for any inquiry or if you would like to see more projects :)